Professional Insights
Strengths
Communication, initiative, curiosity, driven
How I fit into a team
I take ownership of my work and value collaboration over ego. I'm open to exploring all ideas and welcome constructive feedback to pursue growth.
Design approach
Always ask "Why?"
Open communication.
Follow the user research and data.
Keep the business goals in mind.
Seek feedback and be open to criticism.
Design for users, not for perfection.
Personal Insights
Why did I switch into UX design?
I've always been interested in research and letting data guide my problem solving process. Coming from a background in healthcare, this was the key to ensuring safe and informed practices. However, I found myself yearning for some creativity in my career. With UX design I get to combine my love for research-guided problem solving with the freedom to be creative - all with the added bonus of making a tangible impact!
What I do for fun
When I'm not designing, I'm a sucker for really good hikes, playing volleyball, perfecting my gnocchi making techniques, and getting demolished in board games (😞).
Services
End-to-end product design
User research
User experience design
Product strategy
Rapid prototyping
Branding, visual identity design
Tools
Figma
Framer
Notion
Slack
ChatGPT
Visual Studio Code
Work Experience
April 2024 – Present
Essay
UX/UI Designer
Currently working on adding new features to the Essay workspace!
Feb 2024 - Present
Effinity
UX/UI Designer
Currently in the process of creating a platform to make financial literacy a fun, gamified, and engaging experience for everyone.
Nov 2023 – Feb 2024
Loop (Co.Lab)
Product Designer, Co-creator
Assisted in leading the product development and direction of a daily planner mobile application using insights from user interviews and surveys.
Worked closely with the product manager and developers to determine the feasibility of the minimum viable product features within a turnaround time of 8 weeks.
Responsible for building Loop’s design system and visual branding across the mobile application as well as the upcoming website.
June - July 2023
Over the Luna
UX/UI Designer
Owned the entire process of creating a 0-1 mobile app for Over the Luna’s online classes and workshop service - providing the company with a scalable and efficient means of delivering content to students.
Conducted thorough analysis of customer reviews and existing AI products to inform the design process and create a unique digital solution that allowed the client to deliver feedback and improve the learning experience for existing and new customers. The first iteration of the prototype saw 100% task success rate.
May - June 2023
Move & Glo.
UX/UI Designer
Redesigned Move & Glo’s website to align the website with user needs and decrease bounce rate by 35%.
Leveraged insights from user feedback and market research to improve the responsiveness and information architecture of the website. The improvements in SEO led to a notable 25% increase in search engine traffic.
Initiated the development of Move & Glo’s design system, playing a pivotal role in establishing a brand identity while providing scalable options for the company’s future growth.
Education
McMaster University
Honours Bachelor of Medical Radiation Sciences
DesignLab
Certification in User Experience (UX) Design
Udemy
How to Design for Accessibility: for UX Designers (WCAG 2.2)
Udemy
Javascript, HTML and CSS | HTML CSS Javascript for Beginners